Extension
of Trading Halt
Best World requested a trading halt at 11.23 a.m. on 18 February 2019 in order to prepare, finalise and release a clarification announcement to address the matters discussed in the Business Times article entitled “Sales of DR’s Secret in China: Best World’s best-kept secret?” published on 18 February 2019 in a comprehensive manner.
Best World requested a trading halt at 11.23 a.m. on 18 February 2019 in order to prepare, finalise and release a clarification announcement to address the matters discussed in the Business Times article entitled “Sales of DR’s Secret in China: Best World’s best-kept secret?” published on 18 February 2019 in a comprehensive manner.
Now, they asked for an extension of the trading halt by up to
two days and the trading halt is likely to be lifted no later than 8.30 a.m. on
25 February 2019 (Monday).
The lingering
concerns regardless of the trading halt is lifted
Best World has not been giving clear reports in their
earnings announcement as reported in the Business Times, letting serious
investors try to independently verify the popularity of DR’s Secret to make
sense of data points that suggest an unimpressive online and offline footprint
for what is supposedly a fast-growing skincare brand.
It has also not updated shareholders regularly and timely on
the development of its direct selling licence and franchise in China. I could
see that their expansion could be just too fast for them to stomach and hence
they could not have done their due diligence in ensuring that they cover all
angles that are otherwise required of a good company. Many unseen problems must
have been beneath the water level as has been evident from their tardiness to
reply the questions posed by BT’s Marissa Lee.
Their tardiness in disclosing clear data must have given
opportunities for BB to take advantage of and pump up the stock prices since
the start of 2019 to the astronomical value of $3.30 on 12 and 13 Feb 2019,
giving a crazy price-earnings ratio of 32.86 then.
“We are not worried about franchisees loading on inventory
because they have to make cash payments, and there is (a) no return policy. They
will not pay cash for inventories they can’t sell. So we have a good feel of
the pulse of the market”, said Mr Huang Ban Chin, COO of Best World, when he
was asked if Best World makes a point of tracking end-user demand. He is not
worried but I think other shareholders will be very worried as they know if the
company does not take care of, or work with, their franchisees, the company
will not know the pulse of the market and thus cannot react in time should
there be a need.
What goes up hard unjustifiably must come down hard logically.
I have a short position on Best World before BT published the analysis on it and I think I will have a belated CNY Angpao coming soon.
I have a short position on Best World before BT published the analysis on it and I think I will have a belated CNY Angpao coming soon.
Superphang
https://superphang.blogspot.com
https://superphang.blogspot.com



